The genesis for FITCHUG® was a dropped $50.00 water bottle in the parking lot. That perfect water bottle with hard to source stickers was dented & scratched!

[Ever drop a cell phone and scratch the screen - Yep, same feels!]

There wasn't any custom looking BOTTLEGEAR™ with intricate engineering or custom design.

So we built a better mouse trap, filed for multiple Patents and hit the gas. 

Now you can customize any water bottle to your style. Our BOTTLEGEAR™ fits most 32oz, 40oz & 64oz water bottles. Reduce damage, look cool and know you have best bottle and only BOTTLEGEAR™ going!.

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After launching our original FITCHUG® 40oz XTREME BOTTLEGEAR™ we launched our Pro Series bottles & BOTTLEGEAR™. 

• 32oz & 40oz bottles are everywhere but they lacked that personalization and drop protection.

• Smaller water bottles didn't address those with HiGH-Volume hydration needs. So offering a 64oz size with custom BOTTLEGEAR™ was a no-brainer.

• Luxury has a place in any market. From German or Italian exotic cars to a top selling pair of shoes. A select group of people simply want the best, so we created our premium Lux-Bottle line.

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1. We didn't make & sell yet another plastic hydration bottle. Insulated stainless bottles hold temps better, they help water taste better, they look better and simply out perform plastic bottles. 

2. We didn't create a bottle that was like other bottles because we knew many of you didn't want to purchase another outdated bottle.

3. We didn't make a bottle that didn't have a chance of outlasting your desire for buying it.

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1. Launched BOTTLEGEAR™ so you can protect your bottle and customize color combos to your favorite sports team or GYM gear.

2. Created a Luxury line of bottles for those who want the very best in looks and quality.

3. Made sure every bottle we sell has our Patented bottle protection included.